Business Development Specialist Out of Home
Unilever
UNILEVER IS HIRING! Join us as Business Development Specialist – Out of Home
Out of Home (OOH) – Customer Development / Business Development
Scope Local - Netherlands
Location Hofplein, Rotterdam, the Netherlands
Terms & Conditions Full-time, local terms
Salary range depending on experience 58k to 73k EUR gross yearly incl. holiday allowance
ABOUT UNILEVER
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that has a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe that one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
We want our business to flourish, and we know that our success depends on others flourishing around us. That's why our purpose is to make sustainable living commonplace, and why sustainable, long-term growth is at the heart of our business model.
JOB PURPOSE
This role exists to drive commercial growth and strategic execution across Unilever’s Out of Home (OOH) business. You will turn insight into commercial innovation, accelerate sustainable category growth and ensure operational excellence that enables our brands to thrive across multiple OOH channels.
As part of a highly collaborative team, you will help shape how our brands show up across HoReCa, leisure, catering, sport, on‑the‑go and non‑food retail - delivering impact that matters for customers, consumers, and the Unilever business.
Because here, we don’t just hire for jobs. We invite you to be part of something bigger.
KEY RESPONSIBILITIES
Identify and prioritise new commercial opportunities within OOH for the Foods and Lipton categories
Develop data‑driven growth strategies for key segments, channels and customer groups
Shape, test and scale commercial pilot concepts, including building new route‑to‑market models
Build strong business cases and recommendations for senior stakeholders
Co‑lead and structure strategic cross‑functional processes such as Integrated Business Planning (IBP)
Create compelling customer presentations and internal trade stories that support decision‑making
Lead impactful business projects, including OOH fairs, events and major commercial activations
Implement commercial tools, structures and ways of working that strengthen field team effectiveness
Translate marketing, channel and category strategies into clear activation plans for sales execution
Contribute to tracking and delivery of commercial targets across the OOH business
Act as a strategic connector between Field, Key Accounts, Channel Marketing, Category and Marketing
(Optional, based on profile) Manage a small but strategic OOH customer portfolio or support KAMs with strategic themes
REQUIRED QUALIFICATIONS
Bachelor’s or Master’s degree, or equivalent working experience
Proven experience in stakeholder and project management
Strong strategic and conceptual thinking with the ability to convert insights into commercial growth
Experience in FMCG, Out of Home or a similar commercial environment (pre)
Strong analytical skills combined with creativity and commercial understanding
Demonstrated ownership mindset and ability to navigate complex stakeholder landscapes
Fluency in Dutch
PREFERRED QUALIFICATIONS
Experience in category management, trade marketing or channel development.
Experience in customer‑facing roles (Field Sales, KAM, consultancy).
Experience in commercial transformation or process optimisation.
WHAT IS IN IT FOR YOU?
Unilever is the place where you can be yourself and bring your purpose to life with the work that you do – creating a better business and a better world. We offer an exciting & dynamic work environment where you can make things happen. Furthermore, we offer some great reward and benefits!
Attractive total remuneration package: excellent company pension, bonus, share scheme
Flexible cross-disciplinary career opportunities and a wealth of training opportunities & wellbeing resources whenever and wherever
Plenty of company-paid holidays to further ensure your work-life balance is maintained
We encourage an inclusive culture, which comes to life with interchangeable public holidays, paid paternity leave of 6 weeks and our transgender policy
Under the Hybrid Working principles, you will be expected to spend a minimum of 60% in the office or at customers, suppliers or partners to connect and collaborate. For the time you work from home, we will ensure you are well equipped. When you are at the office, you can enjoy our tasty canteen with prepped food and own products
Informal culture and being the first one trying our new products.
My Fitness Plan (deduction on your Fitness Subscription).
Home working allowance
Company laptop and mobile phone
Green Mobility Policy
EXCITED?
Join Unilever and our team! To apply, you must do so online. Please do not forget to upload your CV and a motivation letter. Your application will be reviewed against our requirements, and we will be in touch shortly after the closing date to provide you with an update on the status of your application.
Looking forward to meeting you!
Please note this is Direct Search led by Unilever. Applications from agencies will not be accepted, nor will fees be paid for unsolicited CVs.
Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, disability, age, parenthood, pregnancy or any other basis protected by applicable law, and will not be discriminated against. By highlighting the gender diversity at the workplace, Unilever encourages women equally men to apply. If you are looking for a job after a long career break or after any type of leave, do not hesitate to apply.
Please save a copy of this vacancy for personal use as it will disappear from the website after closing of the role.

