UNILEVER IS LOOKING FOR A GLOBAL MARKETING DIRECTOR – UNILEVER FOOD SOLUTIONS (UFS) BRAND, DIGITAL MARKETING AND META (MIDDLE EAST, TURKEY AND AFRICA)

Location: Weena, Rotterdam – the Netherlands

Full-time

Local conditions apply

For the recruitment of this position, we would like to emphasize that local conditions apply to the position and for this vacancy in principle we will first consider candidates based in the Netherlands. If you are based outside of the Netherlands and you are interested to apply, please feel free to do so but we can only take your application on if a decision is made to also recruit outside of the Netherlands.

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

We want our business to flourish, and we know that our success depends on others flourishing around us. That's why our purpose is to make sustainable living commonplace, and why sustainable, long-term growth is at the heart of our business model.

Unilever Food Solutions (UFS) is one of the world's leading global Foodservice businesses, with an ambitious growth agenda and a clear purpose.

MAIN PURPOSE OF THE ROLE

Main role is to lead the Unilever Food Solutions (UFS) Global Brand positioning, Brand Communication ideas and Global Digital Marketing to drive growth, penetration and engagement through digital content and brilliant strategy into action. Oversee the Middle East, Turkey, Africa (META) regional Marketing team ensuring execution of the Multi Country Organisation marketing plan and the global integrated agenda.

WHAT WILL YOUR MAIN RESPONSIBILITIES BE?

Global UFS Brand and Digital Marketing Lead

• Lead the Global Digital Marketing Strategy and Team – including Digital Content, Brand & Media Engagement Models, ufs.com website, Performance Marketing tracking dashboards, Digital Marketing Community and Lead Management strategies.

• Lead the Global UFS brand and Strategy, crafting the Brand Purpose based on customer insights and data, testing, and creating Global assets/campaigns to drive growth.

• Drive Digital Marketing Performance via Objective & Key Results (OKRs), setting Benchmarks, Global Expert Guidelines and Models as well as tracking performance.

• Collaborate with Chefs team to drive Global Chef community .

• Lead Global Marketing campaigns including Content and Media Strategy, crafting Global Content and toolkits to help countries leverage assets.

• Be brand Ambassador and support for UFS Leadership Team for key UFS initiatives, events, internal or external.

• Lead the Global Marketing Skills and Capabilities program with HR and Capabilities team refreshing roles, behaviours, skills assessments, capability plans, and change management needed.

• Key point of contact for wider Nutrition Business group Initiatives.

• Lead and ensure accurate forecasting and spend of Global UFS Brand Digital Marketing investment budget

META Lead :

• 20% of the role involves close proximity to markets. This role leads the META regional Marketing team. The incumbent of the role will be ensuring brilliant Marketing strategy & execution in the region

• Ensure smooth implementation of Brand plans, UFS Strategy and OKRs in each market with excellent execution.

• Oversee the Profit & Loss for the META markets, responsible for delivering category growth, innovation contribution, marketing spends.

• Provide coaching and career development to the Marketing team in the region.

SKILLS YOU SHOULD HAVE

• Digital Marketing

• Performance Marketing and data driven decision making,

• Brand and Content crafting

• Strategy development

• Unconstrained mindset / “Can do” attitude

• Agility

• Talent Catalyst

• Passion for high performance

• Operator / customer insight into Action

• Excellent influencing skills & stakeholder management

EXPERIENCE YOU SHOULD HAVE?

• 15+ years of experience in marketing especially B2B, retail, Nutrition or Food related

Categories.

• Thorough Brand Crafting and Brand building experience.

• Local and Global marketing experience.

• Project leadership / managing complexity.

• Developing and implementing effective and integrated brand plans.

• Leading and developing (global) teams

WHAT DOES UNILEVER OFFER?
Unilever is the place where you can be yourself and bring your purpose to life with the work that you do – creating a better business and a better world. We offer an exciting & dynamic work environment where you can make things happen. Furthermore, we offer some great reward and benefits!

• Attractive total remuneration package; excellent company pension, bonus, share scheme.

• Flexible cross-disciplinary career opportunities and a wealth of training opportunities & wellbeing resources whenever and wherever.

• Plenty of company-paid holidays to further ensure your work-life balance is maintained.

• We encourage an inclusive culture, which comes to life with interchangeable public holidays, paid paternity leave of 6 weeks and our transgender policy.

• Under the Hybrid Working principles, you will be expected to spend a minimum of 40% in the office or at customers, suppliers or partners to connect and collaborate. For the time you work from home, we will ensure you are well equipped. When you are at the office , you can enjoy our tasty canteen with prepped food and own products.

• Informal culture and being the first one trying our new products.

• My Fitness Plan (reduction on your Fitness Subscription).

• Company laptop and mobile phone

• Green Mobility Policy.

EXCITED?

Join Unilever and our team! To apply, you must do so online. Please do not forget to upload your CV and a motivation letter. Your application will be reviewed against our requirements and we will be in touch shortly after the closing date to provide you with an update on the status of your application.

Looking forward to meeting you!

Please note this is a Direct Search led by Unilever. Applications from agencies will not be accepted, nor will fees be paid for unsolicited CVs.

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, disability, age, parenthood, pregnancy or any other basis protected by applicable law, and will not be discriminated against.

By highlighting the gender diversity at the workplace, Unilever encourages women equally men to apply. If you look for a job after a long career break or after any type of leave, do not hesitate to apply.

Please save a copy of this vacancy for personal use as it will disappear from the website after closing of the role.